Advance Performance | Richard Burkard
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Richard Burkard


Fun Fact

Four days after I met the Head of the Russian Army in the early 90’s he was sacked by President Gorbachev.

Following a fulfilling career as an army officer and 12 years consulting in occupational psychology, leadership and team development, Richard joined the Advance family in 2005, bringing with him a wealth of knowledge, experience and passion.

Richard delivers bespoke programmes and key note speeches across the world for corporate organisations and public sector bodies.  His high profile UK and multinational clients include prestige motor manufacturers, financial institutions, aerospace companies and various professional firms.

As an accomplished behavioural trainer, motivational speaker and team coach, Richard’s zest to go the extra mile really does help people, teams and organisations become truly unstoppable! His passion lies in helping people to think differently so that they can excel in whatever they do and ultimately, achieve their own true potential.

Richard lives on the edge of the Peak District in Cheshire, England, with wife Nicky, sons Anthony and Joseph and Henry the Labrador.

He has a passion for rugby, cricket, mountain biking and comedy.  Richard is a qualified rugby Level 2 Coach and a referee.  He also plays on a regular basis for his local first team.

When with his family, Richard enjoys watching and coaching his sons in their sports and getting out into the hills.

Richard graduated as a Commissioned Officer from the Royal Military Academy Sandhurst and also holds a degree in Civil and Structural Engineering.

He also has a Diploma in Personal Fitness Training and as a qualified behavioural analyst; he is also a member of the British Psychological Society.